Pupdates

Lala and Lusion her sister running towards camera wearing Fur-You dog tees in the park

Designing for Dogs Who Don't Pose

Why we design dog clothing for real life-the shake, the zoomie, the sprawl. Not the styled photoshoot. A look at the design philosophy behind our hand-printed tees and hoodies.

Designing for Dogs Who Don't Pose

Why we design dog clothing for real life-the shake, the zoomie, the sprawl. Not the styled photoshoot. A look at the design philosophy behind our hand-printed tees and hoodies.

Dog Fashion, Connection, and Why Asking ‘Are Yo...

Dog fashion isn’t just about style — it’s about the connections our pets spark, the conversations they begin, and the sense of belonging they give us. On R U OK?...

Dog Fashion, Connection, and Why Asking ‘Are Yo...

Dog fashion isn’t just about style — it’s about the connections our pets spark, the conversations they begin, and the sense of belonging they give us. On R U OK?...

The Battle of the Bath: Getting Through Winter Grooming (With Love & Layers)

The Battle of the Bath: Getting Through Winter ...

There’s a persistent myth in dog parenting… that winter means skipping grooming entirely.“Let them grow their fur out — it keeps them warm!” We get it — no one’s thrilled...

The Battle of the Bath: Getting Through Winter ...

There’s a persistent myth in dog parenting… that winter means skipping grooming entirely.“Let them grow their fur out — it keeps them warm!” We get it — no one’s thrilled...

Corgi lying on owner's chest with ears back, expressing sadness as owner rests on couch

When They Can’t Come With You: Navigating the G...

Leaving your dog behind can tug at your heartstrings, but sometimes it's the kindest choice. Explore heartfelt insights and practical tips to navigate this common dilemma with empathy and care.

When They Can’t Come With You: Navigating the G...

Leaving your dog behind can tug at your heartstrings, but sometimes it's the kindest choice. Explore heartfelt insights and practical tips to navigate this common dilemma with empathy and care.

A blog banner featuring a sad pug under blankets on the left and a peaceful Labrador wrapped in an orange knitted blanket on the right. The title 'A Guide to Calm & Confident Dogs' appears on the left, with 'By Mel Sommerville' below the Labrador

Helping Your Dog Through Storms & Fireworks: A ...

Fireworks and thunderstorms can turn a peaceful night into a stressful ordeal for many dogs. But with the right approach, you can help your pup feel safe and secure. From...

Helping Your Dog Through Storms & Fireworks: A ...

Fireworks and thunderstorms can turn a peaceful night into a stressful ordeal for many dogs. But with the right approach, you can help your pup feel safe and secure. From...